The Business Bytes
TBB BUREAU
GURUGRAM, MARCH 28, 2024
Honda Motorcycle & Scooter India (HMSI), a renowned two-wheeler manufacturer, proudly announced a significant achievement today, crossing the remarkable milestone of 6 crore domestic sales in India. This historic feat underscores HMSI’s enduring presence and unwavering commitment to the Indian market.
Since its inception in 2001 with the introduction of the Activa, Honda has consistently been a favorite among Indian consumers. Over the years, HMSI has celebrated numerous milestones, cementing its position as one of India’s most beloved two-wheeler brands. With a focus on innovation, quality, and customer satisfaction, HMSI has continuously delivered a diverse lineup of world-class products tailored to meet the evolving needs of Indian customers.
The journey to 6 crore domestic sales showcases Honda’s exceptional growth trajectory in India. While it took eleven years to reach the first 1 crore customers, the pace tripled, achieving the 2 crore mark in the subsequent three years. Notably, the journey to the 6 crore milestone accelerated, with the last 3 crore customers joining the Honda family in under seven years, culminating in March 2024.
Central to this achievement are Honda’s iconic offerings, the Activa – India’s favorite family scooter, and the Shine motorcycle. Renowned for their reliability, performance, and advanced features, both models have set new benchmarks in their segments, contributing significantly to HMSI’s success story.
Tsutsumu Otani, MD, President & CEO of Honda Motorcycle & Scooter India, expressed his delight, stating, “We are thrilled to welcome over 6 crore happy customers into the Honda family. This milestone is a testament to the trust and confidence Indian consumers have placed in brand Honda. As we look ahead, we remain dedicated to exceeding customer expectations and contributing positively to the growth and development of the Indian two-wheeler industry.”
Yogesh Mathur, Director of Sales and Marketing at Honda Motorcycle & Scooter India, echoed this sentiment, expressing gratitude to loyal customers, partners, and stakeholders for their unwavering support on this remarkable journey.
Honda’s diverse product portfolio, ranging from the entry-level 100cc Shine to the flagship 1800cc Gold Wing Tour, sets it apart in the Indian market. The company offers a wide range of scooter and motorcycle models, catering to various segments and preferences. From the Activa and Dio in the scooter category to models like Shine, SP125, and Hornet 2.0 in motorcycles, Honda continues to innovate and captivate Indian consumers.
With premium motorcycle retail formats like BigWing Topline and BigWing, HMSI caters to the growing demand for high-end motorcycles. Models such as the CB350, H’ness CB350, and Africa Twin reflect Honda’s commitment to delivering excellence across diverse segments.
