The Business Bytes
TBB BUREAU
BHUBANESWAR, SEPT 23, 2021
Continuing its dominance as the most preferred digital service provider in Odisha, India’s largest telecom operator Reliance Jio has added over 3.19 lakh new mobile subscribers in the State in July 2021, according to the latest data from the Telecom Regulatory Authority of India (TRAI).
As per the TRAI data, Reliance Jio added highest 3,19,980 mobile subscribers in Odisha in July this year followed by Airtel which added just 15,578 subscribers and BSNL which added only 8109 mobile subscribers during this period. Vodafone Idea continued to witness decline in its subscriber base as it lost 64,333 mobile subscribers in July. Overall, Odisha witnessed an increase of 2,79,306 mobile subscribers in July 2021, largely fuelled by robust subscriber addition by Jio, revealed the TRAI data.
With this, Reliance Jio further consolidated its No. 1 position in Odisha with 43.7 per cent subscriber market share, followed by Airtel with 31.89 per cent, BSNL with 18.35 per cent and Vodafone Idea with 6.06 per cent subscriber market share.
Reliance Jio presently leads Odisha telecom market with over 1.53 crore mobile subscribers followed by Bharti Airtel with 1.11 crore subscribers, BSNL with 64.29 lakh subscribers and VI with 21.25 lakh subscribers.
Notably, Reliance Jio is also the market leader in Odisha in terms of gross revenue as it commands over 52.3 per cent gross revenue market share of the sector in the State, as reported by TRAI in its quarterly financial report for the sector for the April-June quarter.
Jio also witnessed robust customer additions in JioFiber business as it added 6,478 new JioFiber subscribers in over 27 cities and towns across Odisha, in the month of July, taking total number of JioFiber subscribers in the State to 70,123 as on July 31, 2021, as per the wireline data published by TRAI for July 2021.
Nationally, Reliance Jio gained 65.1 lakh subscribers in July cementing its market lead. Riding on the massive subscriber gains, the wireless user base of Jio swelled to 44.32 crore in July, according to TRAI data.
Reliance Jio has been expanding its all 4G mobile network across Odisha and connecting several hitherto unconnected remote villages across the State with robust 4G network. This has immensely benefited people at these places, especially students and teachers attending online classes from geographically challenging regions. Jio has also recently successfully completed deployment of the additional 20 MHz spectrum acquired in the recent spectrum auctions, across Odisha, further enhancing network, speed, and subscriber experience in the State.
