The Business Bytes
TBB BUREAU
BHUBANESWAR, OCT 14, 2022
Kotak Securities Limited today announced the launch of Kotak Neo, its latest trading platform ecosystem, built to accelerate and elevate the user experience for investors.
Kotak Neo offers multi-platform access comprising a mobile app, website, trade API and Nest trading terminal.
Kotak Neo provides ideas for long-term investments and trading calls for intraday and short-term trades recommended by Kotak’s research team. Furthermore, the application interface offers many trader-friendly features, such as one-click square-off, faster order execution, basket orders, advanced charts, and Margin Trading Facility (MTF).
“Kotak Neo is loaded with the features and speed that every customer wants while trading. The initial response to Kotak Neo has been very encouraging, with an app rating of 4.4 plus consistently on the Play Store,” said Jaideep Hansraj, MD & CEO, Kotak Securities Limited.
“We kept the customer at the centre while building Kotak Neo. It has a straightforward and intuitive user interface, and any new customer can easily onboard and start their trading journey using the new platform. We are thankful to all our early adopters who were part of the beta program and shared their valuable feedback to inspire us to improve our offering,” said Sandeep Chordia, Joint President and Head – Kotak Neo, Kotak Securities Limited.
During the year, Kotak Securities also introduced two unique pricing plans – “Trade Free” and “Trade Free Youth”. Both can be availed through the Kotak Neo App. While “Trade Free” is the only plan that offers zero brokerage on intraday trading, “Trade Free Youth” enables youngsters to trade in delivery and intraday, both at zero brokerage, making it the right choice for GenZ. Kotak Neo, powered by research insights, advanced features and competitive pricing plans, is all set to revitalise the trading experience for investors.
