The Business Bytes
TBB BUREAU
NEW DELHI, MAY 9, 2023
Motorola, an iconic global smartphone brand known for its legacy in innovation and reliability has emerged as India’s best 5G smartphone brand, according to a survey report published by Techarc. As per the 3C framework adopted by Techarc, all smartphone brands were evaluated on three core factors that users want in a 5G smartphone i.e., connectivity, coverage, and capability. Motorola with its excellent 5G smartphones portfolio and industry-best performance was the clear winner by excelling in all three parameters.
The brand’s 5G smartphone portfolio in India is extremely comprehensive and cuts across multiple smartphone segments, including mass, mid, and premium. In terms of connectivity, with support for up to 13 5G bands across its devices, the brand secured the No. 1 rank by having all the low and mid bands (F1) of 5G in their smartphones giving users seamless connectivity to the 5G networks across the country. The brand’s advanced technology of 3 Carrier Aggregation and 4X4 MIMO seamlessly combines these 5G frequencies into a single robust “data highway” to provide an unparalleled 5G experience to users.
The brand’s 5G smartphones are equipped with cutting-edge AI technology to provide enhanced coverage even in low-network areas, indoors and basements, etc.
“With the rapid adoption of 5G technology in India, Motorola is proudly ahead of the curve by offering the most advanced 5G smartphones with the fastest data speeds, most comprehensive connectivity, and coverage across our entire product portfolio…This recognition is a testimony of our ongoing commitment to meaningful innovation and excellence; and we are committed to further expand our 5G portfolio in 2023, allowing ever more consumers to experience Motorola’s leading 5G products,’’ said Prashanth Mani, Executive Director, Motorola Asia Pacific.
Sharing his views on the report, Techarc Chief Analyst and Founder Faisal Kawoosa said, “Consumers recognize the need to prepare for the future with 5G, but to fully grasp its potential, hassle-free and convenient 5G experiences are essential. All bands and architectures must be supported by a handset, as well as all crucial characteristics such as processor, RAM, display size/type, and battery capacity, for a complete 5G experience. Based on our analysis using the 3C framework, which considers connectivity, coverage, and capability, Motorola 5G smartphones rank highest. These brands’ 5G smartphones are better suited to meet consumer expectations for user behavior. However, for other brands in the Rs 10,000 to 30,000 range, where 72% of 5G smartphone purchases are expected to occur in the next few years, limitations in coverage may potentially arise, particularly when roaming, as they may not support all bands used in 5G networks globally.”
