The Business Bytes
TBB BUREAU
BHUBANESWAR, JANUARY 24, 2022
Furthering its commitment towards nation building and grooming talented youth, Dalmia Bharat Limited has partnered with the Odisha Government to host the state’s first ever International Badminton event ‘Odisha Open 2022.’ Organised by the Badminton World Federation (BWF) Tour Super 100 tournament in association with the Badminton Association of India (BAI), the event will be held between January 25 and 30, at Jawaharlal Nehru Indoor Stadium in Cuttack.
Through this, Dalmia Bharat Limited continues to support its endeavor to provide the youth with the opportunity to dream big and strive for excellence.
At the Odisha Open 2022, over 300 players from 33 countries including Saina Nehwal, P Kashyap and Sourabh Verma from India; Kalle Koljonen from Finland; Thai badminton player Supanida Kathethong; and Cheam June Wei from Malaysia; among others, will compete for top honours that include the winning reward of $75,000.
Commenting on the company’s association with the event, Dalmia Bharat Limited Managing Director Puneet Dalmia said, “We are excited to partner with the great state of Odisha and the BAI to host Odisha Open 2022. We have had a long and successful history with the elite sport of badminton that shares our core values of athletic integrity, commitment to endurance and overall performance. We now look forward to leveraging these dynamics and the athleticism required to create more visibility for the sport… We are confident that the tournament will be a record-breaking smash!”
The event, which be held in Cuttack, is also home to one of Dalmia Bharat Limited’s acclaimed cement facilities. With a prominent regional presence, the company is also gearing up for the Odisha Open’s next edition, scheduled to take place at the Badminton Academy built by Dalmia Bharat Limited in association with the Government of Odisha.
“We couldn’t have asked for a better place to host the sporting event than in the East region of India where we have been a clear partner of choice for decades.” Dalmia added.
The Odisha Government embarked on a mission to make the State a major sporting destination by conducting national and international sporting events. Through Odisha Open 2022, and in partnership with Dalmia Bharat Limited, the state government continues to nurture and train young players in this sports discipline with an objective to prepare players of international level.
