THEBUSINESSBYTES BUREAU NEW DELHI, MARCH 3, 2025 Women are emerging as the driving force behind India’s digital shopping revolution, with 60% actively making online purchases, outpacing men and accelerating the growth of e-commerce. According to How India Borrows 2024, a study by Home Credit India, the rise of women shoppers, coupled with Millennials and Gen Z consumers, is reshaping the ...

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